Interactive demo with synthetic data. This environment demonstrates Terra PPC workflows using synthetic advertising, seller-business, financial and economics data. Actions remain inside this demo and are not sent to Amazon or any external advertising or selling account.
P&L by Cost Period
Modeled profit for each cost version or purchase layer that costed a product's sales, and the PPC P&L of each campaign's ad-attributed units.
All information shown in this module is synthetic demo data and does not represent a live Amazon selling account.
Seller Gross Revenue
Seller Revenue: total synthetic ordered product sales from the seller-business context. Not ad-attributed sales, and never called Net Sales.$21,430.00
SELLER: Simulated seller-business context (SP-API-oriented workflow).DEMO: Synthetic demo value. No live Amazon connection.COGS
Customer-configured landed cost, applied to the units actually sold. COGS is never presented as SP-API data.$7,200.00
10 cost periods · 6 products
ASSUMPTION: User-configured assumption. Not provided by Amazon.Ad Spend
Synthetic advertising spend. Not a seller-business cost from Amazon financial events.$2,049.54
ADS: Simulated advertising data (Amazon Ads API-oriented workflow).DEMO: Synthetic demo value. No live Amazon connection.Modeled Net Profit
This demo combines synthetic data sources. Production use is subject to approved functionality, authorization, applicable Amazon permissions and contractual requirements.$6,331.46
Not GAAP profit or taxable income
FINANCE: Simulated financial events (SP-API Finance-oriented workflow).ADS: Simulated advertising data (Amazon Ads API-oriented workflow).SELLER: Simulated seller-business context (SP-API-oriented workflow).ASSUMPTION: User-configured assumption. Not provided by Amazon.DERIVED: Calculated by Terra PPC from other values shown.This demo combines synthetic data sources. Production use is subject to approved functionality, authorization, applicable Amazon permissions and contractual requirements.One row for each cost record that costed a product’s units in the last 30 days: a cost version (sale-date methods) or a purchase layer (FIFO, weighted average). A day that sells from two layers is split between them by units.
SELLER: Simulated seller-business context (SP-API-oriented workflow).FINANCE: Simulated financial events (SP-API Finance-oriented workflow).ASSUMPTION: User-configured assumption. Not provided by Amazon.ADS: Simulated advertising data (Amazon Ads API-oriented workflow).DERIVED: Calculated by Terra PPC from other values shown.This demo combines synthetic data sources. Production use is subject to approved functionality, authorization, applicable Amazon permissions and contractual requirements.| Cost Record | ACTUAL synthetic fees: referral, FBA, storage and other fees, net of fee adjustment credits. Estimated fees never enter historical P&L. | Before ad spend: Seller Gross Revenue − refunds − promotions − Amazon fees − COGS − other variable costs + reimbursements. | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black Gift BoxesDEMO-BGX-001 | v1 · layer received Jun 20FIFO · 231 units | $10.60 | Aug 26–Sep 19 | 80 | $2,717.57 | $848.00 | $433.35 | $145.00 | $308.21 | $1,076.65 | $768.44 | 28.3% |
| Black Gift BoxesDEMO-BGX-001 | v2 · layer received Aug 21FIFO · 901 units | $10.85 | Sep 19–Sep 24 | 71 | $2,102.43 | $770.35 | $334.50 | $0.00 | $285.19 | $885.74 | $600.56 | 28.6% |
| Corrugated MailersDEMO-CM-001 | v1 · layer received Jun 20FIFO · 185 units | $9.80 | Aug 26–Sep 7 | 48 | $1,451.75 | $470.40 | $388.57 | $35.14 | $92.30 | $506.01 | $413.72 | 28.5% |
| Corrugated MailersDEMO-CM-001 | v2 · layer received Aug 21FIFO · 1,079 units | $10.20 | Sep 7–Sep 24 | 89 | $2,648.25 | $907.80 | $521.73 | $87.86 | $164.73 | $929.98 | $765.26 | 28.9% |
| Jewelry Storage BoxDEMO-JB-001 | v1 · layer received Jul 10Weighted average · 836 units | $11.09 | Aug 26–Sep 24 | 73 | $2,410.00 | $809.57 | $386.45 | $72.00 | $258.63 | $981.78 | $723.15 | 30.0% |
| Large Gift BoxDEMO-LG-001 | v1 · from Jun 1Period-based | $11.99 | Aug 26–Aug 31 | 16 | $635.62 | $191.84 | $101.16 | $0.00 | $75.44 | $277.81 | $202.37 | 31.8% |
| Large Gift BoxDEMO-LG-001 | v2 · from Sep 1Period-based | $12.44 | Sep 1–Sep 24 | 98 | $3,564.38 | $1,219.12 | $641.74 | $126.00 | $368.06 | $1,410.91 | $1,042.85 | 29.3% |
| Paper BoxDEMO-PB-001 | v1 · from Jul 20Batch-based | $6.76 | Aug 26–Sep 9 | 42 | $869.37 | $283.92 | $170.73 | $62.00 | $54.96 | $306.47 | $251.51 | 28.9% |
| Paper BoxDEMO-PB-001 | v2 · from Sep 10Batch-based | $7.06 | Sep 10–Sep 24 | 55 | $1,130.63 | $388.30 | $276.17 | $0.00 | $68.53 | $376.01 | $307.48 | 27.2% |
| Small Gift BoxDEMO-SG-001 | v1 · every sale dateConstant | $7.71 | Aug 26–Sep 24 | 170 | $3,900.00 | $1,310.70 | $615.60 | $117.00 | $373.50 | $1,629.63 | $1,256.13 | 32.2% |
| Total · 10 cost periods | 742 | $21,430.00 | $7,200.00 | $3,870.00 | $645.00 | $2,049.54 | $8,381.00 | $6,331.46 | 29.5% |
The rows add up to the Profitability page’s totals for the same period: every day of every product belongs to one cost period, and amounts that belong to no product stay at account level.
- PASSSeller Gross Revenue: rows $21,430.00 = Profitability $21,430.00
- PASSCOGS: rows $7,200.00 = Profitability $7,200.00
- PASSModeled net profit: rows $6,331.46 = Profitability $6,331.46 (no account-level amounts in the period)
Contribution = Seller Gross Revenue − refunds − promotions − Amazon fees − COGS − other variable costs + reimbursements; modeled net profit = contribution − ad spend. Days without sales stay with the cost record before them. Modeled values, not GAAP profit or taxable income.