Interactive demo with synthetic data. This environment demonstrates Terra PPC workflows using synthetic advertising, seller-business, financial and economics data. Actions remain inside this demo and are not sent to Amazon or any external advertising or selling account.
Keywords & Targets
Every keyword, product, auto and category target in the scope with its bid, results for the period and campaign funnel stage.
Terra Home & Packaging / USLast 30 daysADS: Simulated advertising data (Amazon Ads API-oriented workflow).DERIVED: Calculated by Terra PPC from other values shown.
Keywords
Keywords in the table below, after the campaign and status filters.18
18 enabled · 0 paused
ADS: Simulated advertising data (Amazon Ads API-oriented workflow).Ad Spend
$1,270.13
Keywords · last 30 days
ADS: Simulated advertising data (Amazon Ads API-oriented workflow).Ad-attributed Sales
Ad-attributed Sales: sales attributed to ads in the selected period. Not the seller's total sales.$8,105.32
Keywords · last 30 days
ADS: Simulated advertising data (Amazon Ads API-oriented workflow).ACoS
ACoS = Ad Spend ÷ Ad-attributed Sales × 100. Shown as — when there are no attributed sales in the selected period.15.7%
Keywords · last 30 days
DERIVED: Calculated by Terra PPC from other values shown.| Ad-attributed Sales: sales attributed to ads in the selected period. Not the seller's total sales. | ACoS = Ad Spend ÷ Ad-attributed Sales × 100. Shown as — when there are no attributed sales in the selected period. The note under a value compares it with the campaign’s Target ACoS. | ROAS = Ad-attributed Sales ÷ Ad Spend. Shown as — when there is no spend. | Conversion rate = Orders ÷ Clicks × 100. Shown as — without clicks. | Break-even ACoS equals the pre-ad contribution margin: the ACoS at which modeled profit after ads is zero. The campaign’s modeled value from the product economics; shown as — while Customer Economics is off in the demo scope. | The Campaign Funnel stage: set manually when noted, otherwise derived from the targeting role (auto and broad discover, phrase evaluates, exact and product targets scale, brand terms defend). | Actions | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| black gift boxes (exact) | SP | Black Gift Boxes — Exact | Black Gift Boxes — Core | Exact | Enabled | $1.45 | 38,000 | 176 | $238.00 | $1,520.00 | 48 | 15.7% | 6.39 | 27.3% | 44.0% | Scale | Seed | |
| black gift boxes with lids (exact) | SP | Black Gift Boxes — Exact | Black Gift Boxes — Core | Exact | Enabled | $1.30 | 24,200 | 110 | $142.40 | $812.00 | 26 | 17.5% | 5.70 | 23.6% | 44.0% | Scale | Seed | |
| terra home packaging (exact) | SP | Brand Defense — Exact | Brand Terms | Exact | Enabled | $0.75 | 17,800 | 228 | $142.30 | $1,690.00 | 47 | 8.4% | 11.88 | 20.6% | 48.0% | Defense | Seed | |
| luxury black gift box (exact) | SP | Black Gift Boxes — Exact | Black Gift Boxes — Core | Exact | Enabled | $1.70 | 19,600 | 84 | $131.20 | $431.60 | 13 | 30.4%above target | 3.29 | 15.5% | 44.0% | Scale | Seed | |
| terra gift boxes (exact) | SP | Brand Defense — Exact | Brand Terms | Exact | Enabled | $0.70 | 12,600 | 160 | $96.40 | $1,102.98 | 31 | 8.7% | 11.44 | 19.4% | 48.0% | Defense | Seed | |
| corrugated mailer boxes (broad) | SP | Corrugated Mailers — Broad | Corrugated Mailers — Broad | Broad | Enabled | $1.00 | 24,000 | 88 | $80.00 | $346.00 | 13 | 23.1% | 4.33 | 14.8% | 43.0% | Discovery | Seed | |
| black magnetic gift box (exact) | SP | Black Gift Boxes — Exact | Black Gift Boxes — Core | Exact | Enabled | $1.10 | 12,400 | 62 | $58.60 | $426.80 | 14 | 13.7% | 7.28 | 22.6% | 44.0% | Scale | Seed | |
| gift boxes with ribbon (phrase) | SP | Long Tail Discovery — Phrase | Long Tail — Phrase | Phrase | Enabled | $0.85 | 17,000 | 72 | $58.40 | $332.94 | 16 | 17.5% | 5.70 | 22.2% | 46.0% | Evaluation | Seed | |
| terra packaging mailers (exact) | SP | Brand Defense — Exact | Brand Terms | Exact | Enabled | $0.65 | 7,600 | 94 | $58.26 | $468.00 | 13 | 12.4% | 8.03 | 13.8% | 48.0% | Defense | Seed | |
| shipping boxes small (broad) | SP | Corrugated Mailers — Broad | Corrugated Mailers — Broad | Broad | Enabled | $0.85 | 15,500 | 52 | $47.76 | $183.00 | 7 | 26.1%above target | 3.83 | 13.5% | 43.0% | Discovery | Seed | |
| cardboard boxes (broad) | SP | Corrugated Mailers — Broad | Corrugated Mailers — Broad | Broad | Enabled | $1.10 | 10,000 | 41 | $44.90 | $0.00 | 0 | — | 0.00 | 0.0% | 43.0% | Discovery | Seed | |
| small gift boxes for jewelry (phrase) | SP | Long Tail Discovery — Phrase | Long Tail — Phrase | Phrase | Enabled | $0.80 | 13,500 | 56 | $44.30 | $246.00 | 12 | 18.0% | 5.55 | 21.4% | 46.0% | Evaluation | Seed | |
| kraft gift box (phrase) | SP | Long Tail Discovery — Phrase | Long Tail — Phrase | Phrase | Enabled | $0.70 | 10,000 | 41 | $31.11 | $150.00 | 6 | 20.7% | 4.82 | 14.6% | 46.0% | Evaluation | Seed | |
| mailer boxes for small business (broad) | SP | Corrugated Mailers — Broad | Corrugated Mailers — Broad | Broad | Enabled | $0.80 | 8,500 | 33 | $26.10 | $104.00 | 4 | 25.1%above target | 3.98 | 12.1% | 43.0% | Discovery | Seed | |
| terra home boxes (exact) | SP | Brand Defense — Exact | Brand Terms | Exact | Enabled | $0.60 | 3,200 | 37 | $24.80 | $162.00 | 5 | 15.3%above target | 6.53 | 13.5% | 48.0% | Defense | Seed | |
| matte black gift boxes bulk (exact) | SP | Black Gift Boxes — Exact | Black Gift Boxes — Core | Exact | Enabled | $1.20 | 4,200 | 20 | $23.20 | $70.00 | 3 | 33.1%above target | 3.02 | 15.0% | 44.0% | Scale | Seed | |
| christmas gift boxes (phrase) | SP | Long Tail Discovery — Phrase | Long Tail — Phrase | Phrase | Enabled | $0.85 | 7,000 | 27 | $22.40 | $60.00 | 4 | 37.3%above target | 2.68 | 14.8% | 46.0% | Evaluation | Seed | |
| black gift boxes wholesale (exact) | SP | Black Gift Boxes — Exact | Black Gift Boxes — Core | Exact | EnabledDormant | $0.80 | 0 | 0 | $0.00 | $0.00 | 0 | — | — | — | 44.0% | Scale | Seed |
Results are the synthetic advertising totals of the last 30 days. ACoS is — when a target has no ad-attributed sales in the period, never 0%. Bid edits and Pause / Enable are manual changes: each one is written to the Change Log with its before and after value and can be undone there. No changes are sent to Amazon.